ChatGPT vs bespoke AI tools: what's the difference in practice? The answer depends on what you need the AI to do.
ChatGPT is excellent for one-off tasks like drafting emails, generating content ideas, or answering questions. It's a useful tool when you need quick help with writing or brainstorming. You type a prompt, get a response, and move on.
However, when you need AI to work consistently within your business processes, bespoke AI tools make more sense. ChatGPT doesn't connect to your systems. It doesn't remember your specific context between sessions. It requires manual input each time.
Bespoke AI tools integrate into your existing workflows. They work automatically, following your business rules. They connect to your booking system, pull data from your dashboards, or handle customer enquiries automatically. They operate in the background without daily attention.
At Nudge5.net, we help small UK businesses understand when ChatGPT is sufficient and when bespoke solutions deliver better value. Often, the answer is a combination: ChatGPT for ad-hoc tasks, and a focused bespoke tool for repetitive processes that need to run automatically.
The difference in practice is clear: ChatGPT requires you to be present each time. Bespoke AI tools work without you. Learn more about whether you can use ChatGPT for your business and bespoke AI software.
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